Escaping the Build Trap by Melissa Perri | How Effective Product Management Creates Real Value

Escaping the Build Trap by Melissa Perri explores how organizations can move away from measuring success by the number of products or features they build and instead focus on delivering meaningful outcomes for customers.
Perri explains how effective product management connects business strategy, customer needs, product discovery, and measurable results. The book provides ideas for creating product teams that are empowered to solve problems rather than simply execute feature requests.
For product managers, entrepreneurs, technology leaders, and business professionals, Escaping the Build Trap offers practical lessons for creating products that deliver genuine customer and business value.

### Why Read Escaping the Build Trap?

– Learn outcome-focused product management
– Understand customer needs
– Improve product strategy
– Move beyond feature-focused development
– Build stronger product teams
– Connect products with business outcomes